Comments on: Scion- Youth brand of Toyota?

By: Chris HP

Chris HP — Fri, 09 Mar 2007 00:39:11 +0000

Well… toasters ARE cool.

By: travis

travis — Thu, 08 Mar 2007 13:05:15 +0000

Ok, Larry we need to have words about what exactly a mid-life crisis, crisis mind you, entails. It does not entail cheap little unemotional cars. No my friend, you need something to bring some life back into your soul. Something to make you feel alive again.

Therefore, I shall be driving my Corvette/Porsche/Mustang GT/Audi S4/WRX STi around the highways and biways of our fair nation. I’ll be that blur in the left lane.

I think Ethan might have nailed it. These cars are cheap Toyota’s and because old people can’t see as well, they don’t know that they are ugly. Just my guess.

By: Ethan W

Ethan W — Tue, 06 Mar 2007 00:39:34 +0000

I think they managed to capture those slightly older people with one thing and one thing only…$
The price of the scion is what brings people attention to these slightly ugly cars (and by slightly i’m compairing them to a toad, with elephantitis, after being run over by a truck, turned into a zombie frog, eaten by a zombie bird, craped out and then run over again).
People are attracted by the price and the fact that these cars are toyota’s, and they are somewhat roomie, I think thats the only reasono these cars sell at all.
besides the fact that people are fudging stupid

By: Chris HP

Chris HP — Mon, 05 Mar 2007 15:11:48 +0000

Alright, I’m very caretarded. Hell, I’m 22 and haven’t even had a license for 6 months. Are these the commercials that make sure to state that the cars being featured are “not actual cars, but computer simulations”? As if I was expecting my car to shift shape and race with a being made of pure traffic light energies.
I think what they have managed to do was market something that looks as if it’s aimed at a young, hip demographic, but they missed their initial audience and tagged people who want to be young and hip.
Also, in response to Chad, I would love to drive a toaster. Love it.

By: Chad N

Chad N — Mon, 05 Mar 2007 02:20:59 +0000

Stealing a thought from Amanda’s parrents; The xB (I think that’s the right one) looks like a toaster, and who wouldn’t want to drive a toaster? They actually have two pieces of giant, and I believe magnetic toast to go on the top of theirs. Perhaps you have seen them before. You should get Amanda to e-mail you a photo of their car to post here.

Also, alond with the whole mid-life thing. They are marketed as being very urban. Earlier the brand was cast as urban in an ethnic sort of way, now it is more in the literal, big city fashion. Who is more youthful than a dazzling urbanite?